KFC Fast Track // A new mobile phone app which allows customers to use a order and buy food before they arrive at an outlet. It comes equipped with geolocation mapping technology to locate the nearest KFC, mobile and web ordering and payment capabilities, a mobile check-in feature for in-store order recall and a customer account so users can store ordering history, favorite products and payment details for one click payments.KFC Fast Track users can pick up their order any time on the day an order is placed. Upon arrival at the selected ordering location, the user will do a mobile check-in to let KFC staff know they are present in the store. After doing the mobile check in, the user gets to skip the line and proceed directly to a checkout dedicated to KFC Fast Track users. In the future, KFC Fast Track will include geofencing so users can do the mobile check-in before they arrive at the restaurant.

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